Sustainability: belong to your planet
We are partners with WeForest, a team distributed across 3 continents that has restored 31 million trees in just over 10 years. Together, over the next 12 months, we will be restoring 2.56 hectares of forest, planting enough trees to absorb a total of 371 tonnes of CO2 in Zambia's Copperbelt, a deforestation hotspot. Land degradation and soil erosion have become widespread, largely resulting from population growth as well as the extra pressure that’s placed on the land through poor farming practices and other socio-economic activities such as coal production. Since 2011, WeForest has worked with and involved hundreds of farmers from the Luanshya Province in restoring over 2,000 hectares of woodland via assisted natural regeneration.
Because we need a green future and we share the values on which WeForest is founded: a virtuous circle that involves not just planting trees, but genuine forest restoration, using a variety of methods that include active planting, assisted natural regeneration and agroforestry.
Each year our collections are further enhanced through the use of natural and recycled fabrics, continuously improving and offering new products that meet the needs of every single customer in a way that’s both ecological and moves us towards an even more responsible business model.
We use Merino wool. This sustainable, ecological and biodegradable fabric is naturally odour resistant, antibacterial, breathable, thermo-regulating and UV resistant.
We choose to work with those who have the same priorities as we do. We work with Italian textile companies that adopt tried and tested green processes. An approach that delivers value to the product and respects the environment.
We don't use PTFE. PTFE is a particularly persistent compound that’s often found in waterproof membranes. It takes a very long time to break down in the natural environment.
For our high-end garments we use only textiles that carry the OEKO-TEX® Standard 100 certification, thus ensuring that the threads, fabrics or foams do not contain any substances that are harmful to human health. Whilst for the standard garments in our collection, we utilise the bluesign® certification, the cornerstones of which are to guarantee the safety of people (both workers and end users) as well as to minimise any environmental impact. Furthermore, we partner with companies that carry the GRS certification, the world’s foremost standard for guaranteeing sustainable clothing production and for the use of recycled materials in textile production.
The problem of energy generation is very much related to the issue of environmental protection. Fossil fuels are the most commonly used source for energy production, particularly oil and coal, the burning of which produces highly polluting gases and is responsible for the increase in the greenhouse effect and consequently for climate change. At Bicycle Line we’re proud to say that we’re helping to push back against this trend, continuing our long tradition of producing more than 95% of our products right here in Italy and Europe, close to our customers. In so doing, we limit the consumption of fossil fuels due to imports and reduce emissions caused by the supply chain.
Consumers are increasingly demanding sustainable, environmentally friendly products and packaging is an essential part of this. We therefore use packaging that aids a more ethical consumption of products, one that is inspired by the concept of "Reduce, Reuse and Recycle".
To "reduce" we’ve minimised the number of tags attached to our garments: the information is now easily available on our website.
Furthermore, our new plastic bags are 100% biodegradable, while our new tags are created from FSC-certified eco-friendly materials and attached using natural fibre twine.
When researching, innovating and developing new products to make them more durable, we don't just think about the benefits to you as a user. We think about all the resources that’ll no longer be needed in the future.
As a producer, Bicycle Line has a history and a reputation for durable, robust sportswear. Our garments stand the test of time, meaning they have a long useful life. It’s well understood that prolonging the use of a product significantly reduces its environmental impact.
We’re fully committed to designing and developing sportswear that’s built to last. By paying close heed to the opinions of our customers, employing rigorous testing procedures and pursuing high quality performance, we’re confident that our products can be utilised for their intended purpose season after season, thus reducing our impact on the environment.
Recycling also forms an important part of our production process. From the paper to the fabric that's not used up during the production process, and which is destined for authorized recycling centres, we carefully separate our waste in order to facilitate proper recycling. Furthermore, the use of state-of-the-art technologies in the various production phases has also enabled us to make production more efficient whilst simultaneously reducing consumption and waste.
We’re acutely aware that there’s a long way to go before we can feel satisfied and assured that we’ve done everything possible to eliminate our brand’s environmental impact. We’re engaged in several projects aimed at reducing plastic and increasing recycling, just to name but a few. These include looking into the best ways of recycling and reusing the fabric that’s left over after the cutting phase and which, consequently, can lead to a circular economy whereby almost all the raw materials are reused.
We’re committed to tackling this challenge head-on, aware that our role can’t simply be just for show, but we must play an active role in this process of change. Sustainability is a value that is fully supported by Bicycle Line’s management team, to the extent that it now shapes the way in which we design our product’s and run our business.